If you are planning to recession-proof your life, as an entrepreneur. Fortunately, that's what this show is all about! There are so many methods and strategic tactics; however, today, we will focus on creating an additional income that could easily replace your full-time income. I had a chat with serial entrepreneur Trevor Crump, a partner at three direct customer brands, an e-commerce digital marketing agency owner. Not to mention all of these are side gigs to his CMO role for Fawn design. Somehow he still finds time to enjoy his wife, three kids, and love for golf. Wowza! That’s some serious time management. There are only 24 hours in a day! After some tough sacrifices, Trevor has built a system to get it all done without the overwhelm and chaos.
Today we're discussing:
This show is different from any of the other shows in the past. However, it won’t be the last of its kind. This entire show is dedicated to a listener’s question named Amanda, a single mom and Project Manager of 10 who is afraid of being a part of her company’s next layoff.
“What can I be doing to protect myself? And it's something that all of us should be thinking about is how you can protect yourself.”
-Trevor Crump
We have all been touched by the pandemic, recession, or race relations in some way. Yet some of us haven’t diversified our income yet.
Below is a small list of some companies who have laid off or furloughed hundreds and hundreds of thousands of jobs.
Cineworld, American Airlines United Airlines, Lufthansa, Delta Airlines, Spirit Airlines, Goldman Sachs, Boeing, AT&T, NBCUniversal, L Brands, the parent company of Victoria's Secret and Bath & Body Works, JCPenney, Wells Fargo, Walgreens, Daimler, LinkedIn, Oil giants Shell, Exxon, Disney, Ralph Lauren, WarnerMedia, Allstate, Carnival Cruise, Raytheon, Kohl's, Dell, Citigroup, MGM Resorts, Coca-Cola, Salesforce, and many more.
We did not cover all the ways to recession-proof our lives on the podcast. However, here a few additional ways to survive a recession.
7 Tips to Help Recession-Proof Your Life
“...you can excel and grow when you're just executing without any strategy, you cannot excel and grow with strategy alone. If nobody's going to execute on that strategy, you can do it!”
-Trevor Crump
Join Trevor and my friend Lucas O’Keefe every Friday on Instagram for a 15-minute marketing live.
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Hi, welcome to the total fit boss chick podcast.
I'm your host, Brentney Parks, and joining me today is Trevor Crump, who is a partner at three direct customer brands, owner of an e-commerce digital marketing agency. Not to mention all of these are side gigs to his CMO role for Fawn design. Now, today we're discussing how to build a profitable side gig to help recession-proof our lives.
Now we're going to talk about getting an e-commerce shop, set up, building an email list fast, and how to stay on track. So everything gets done, and we still have time to do the things we enjoy. Welcome to the show, Trevor.
Thank you so much for having me. I'm super happy to be here.
Good. I'm glad to have you here.
Now. Let me tell you guys, get your pen and paper out because we are going to go all-in with Trevor, and it's going to be filled with tons of power-packed information and action steps to help recession-proof your life. So Trevor, let's get into it.
Let's do it. I'm excited.
Okay. All right.
So first, this actually comes from a listener. Her name is Amanda, and Amanda says I'm in love with your mindset, hacks, and positivity. I really need your help. I have 10 years of experience as a project manager. My company has had four layoffs since Apri,l and I'm a single mother, and I really need to find an e-commerce side gig that may one day become my main gig, desperately seeking Amanda.
Now, thank you so much, Amanda. Thank you for listening, and thank you so much for supporting the show now, Trevor; I love it when our audience tells us what they want. So I'm going to. Ask you to help Amanda out so you can give Amanda some advice. So what would be your advice to Amanda or anyone with the same concerns?
Yeah, first, let me say to Amanda, if she is listening, that is so cool that, You are a single mom and, you're so focused and trying to make sure that you're taking care of yourself and your family. And, I sympathize, and I have empathy for you when it comes to what's happening with a lot of businesses, especially lately with COVID.
As many businesses are laying a lot of people off, I have been, actually I never. As I started in my career, I never really saw myself as an entrepreneur, not necessarily that I didn't want to, but it was more that I just wasn't sure exactly what I wanted to do.
I've always known I wanted to be in marketing. But actually, about six years ago or sorry, a little bit sooner than that, as I was starting to decide on what I wanted to do from an entrepreneurial mindset, I started working for a company that, you know, about a year or so into my job there, they had without going super, super deep into it, they had an FBI raid that ended up putting our company into chapter 11 bankruptcy, and they laid off.
We had a thousand people at the company. They laid off over 300 people overnight, just like that. And I luckily wasn't one of the people who were laid off at the time. But I had to lay off several people on my team and. Progressively as time went on through the next 12 months as they went through that, we were laying people off like crazy.
And it changed my mindset to say; you know what, at the end of the day, I have to be careful with how I say these companies at the end of the day don't necessarily care about their employees. They do
only when it's most convenient,
when you're in trouble, when the company's in trouble, then they have to do what's right for the business.
And that's totally fine. That is how a business should operate, but I had this; I have two kids at the time, and I had told myself. I am not going to ever let a company dictate what happens to my life again.
I wanted to start over with saying; I very much have empathy for you.
So let's jump a little bit more into the question rather than me. Just,
no, I'm so glad that you shared that because it is true. It's true.
It's very true. And I, at Fawn design, I'm a COO, and I'm a partner that I've actually personally had to laugh a couple of people due to some COVID issues.
Which is such a bummer, so I've witnessed people get laid off. I've personally had to lay up, lay people off, and. It really sucks. And so I love this question. I love that you're thinking about, okay, Hey, you might love your job and everything you've been doing in this project management space, but okay.
What can I be doing to protect myself? And it's something that all of us should be thinking about is how you can protect yourself. So starting out in the e-commerce space, we'll really, there's a couple of different ways you can do this. One, if you have an idea of what you want to be selling in the direct consumer space, and you want to be the creators, you want to be the designer of that.
There's a couple of different issues that you're going to run into. And both of those issues have to do with capital and how you're going to get that. So the question is do you want to. Create a product and manufacture it on your own. And nowadays, there are things like the internet has made things so easily accessible for you to be able to go and reach out to manufacturers, whether it be in the United States or in other countries.
But a lot of times, that requires capital. So whether you have your own money saved up, or you have potential investors in line, or if you don't have either of those, you can always go some sort of route like a Kickstarter. Where you don't necessarily have the money, but you have the concept that you have the idea, and you can run a campaign to get people to pre-purchase and essentially fund your products.
So about six years ago, when Fawn design started, that's exactly what the owner at Fawn is. I did; she had no college experience, the owner of Fawn design. She had really no work experience. She was a dental hygienist assistant and had a really good idea. Didn't have the capital.
And so she and her husband turned to Kickstarter and had a very successful campaign where they were able to fund that product. And now it is a multi-million dollar business, six years later, so that's a way that you can go about doing it. Another way you can go about doing it is there are so many businesses that you can go up and buy for, not a lot of money that have already set this.
A lot of who were already selling products through the e-commerce space. So one of those businesses, I'm not sure if anybody here has heard of it's called Flippa, it's F-L-I-P-P-A.com. And what they do is you can go in I'm; actually, I haven't actually up on my screen right now. You can go in and browse any kind of business so that you can search for e-commerce.
And you can go up and find businesses right now that are being sold. And some of them are extremely inexpensive, depending on how much money you have, and they've done a lot of that legwork. And really all you have to do is just you purchase it. And then you get going on trying to revitalize it or grow it or whatever you want to do.
So that's your first step. Your first step is what are you wanting to sell? How are you going to get that product? And then how are you going to start to sell it? Does that make sense?
I'm glad that you brought that up I totally forgot about Flippa
I think that's a brilliant option.
Now, guys, I want to know what you all are thinking.
Yeah. So this is an interactive segment.
So if you're listening in real time, go to the IgE stories at the total fit boss chick. And we are going to have this poll question in these uncertain times, are you creating a side gig? So I'm very interested to know if you're creating a side gig now and what type of side gig that you are doing. And if you aren't listening in real time, no worries.
Check out the IG highlights where the responses to the poll questions, and you can still wait in and see the results. Okay, Trevor.
So Amanda, another thing is people, in my opinion, I consider an e-commerce shop. Anything that someone has to add to their cart and make a transaction online. So most people often think, e-commerce is I'm buying a physical product that I am going to get. just expand that a little bit.
So I'm hearing you, and you have 10 years of project management experience, right? I would consider you an expert in project management people right now are selling expert advice like crazy. That's something that you can do for free. And it's only going to take you time. And time is very important, especially as a single mom who's supporting their entire family who, I don't know how old your kids are, but whether you're getting them to soccer practice or running them around, or if they're newborn babies or whatever, like time is of the essence for you. But that is if you don't have the capital, that's that's also a really great place to start that you can start selling. Courses around project management and how to be more effective and how to, there, there are people who you can write eBooks, you can do all sorts of things that you could also sell online as well.
Just, I wanted to throw it out there to answer her question. E-commerce to me, doesn't actually have to be like, Oh, I want to make a t-shirt and sell it.
You know what, just going a little deeper into that. Trevor let's give her a little bit more meat , what type of project management ebook?
Because there's tons of project management information, what type of area, or what can she go into it's not so competitive,
I actually used to run performance marketing for a project management software company, where I'm located and one of the biggest.
Errors or what are the biggest flaws we found with people in the project management space, was the things that kept them off task the most and not attentive to their products were meetings. Sporadic, we call it ad hoc requests. So somebody comes up to your desk, Hey, I need you to take care of this, but it's Hey, I'm on this timeline, and I need to be doing this.
I haven't baked that into my project management timelines to help you out with this ad hoc product. Or project. And then the third thing is the amount of time people spend in emails and monitoring their emails, so with your 10 years of experience, I figure out what some of the biggest flaws are that get that, people have the biggest hurdles people have in order to accomplish a, project, is that.
Using an agile method where people don't necessarily have to finish one thing before they take the next one. Is it a waterfall method where someone has to finish? A before they can get to B and they have to finish B before they get to C, what kind of information have you learned in your last 10 years, that you think you can really help people out with?
I think you go the direction of younger entrepreneurs, like solopreneurs, the hardest thing for solopreneurs. Or people who are entrepreneurs that have a very small business is you want to tackle everything at once. And if you don't have good project management skills and you're not willing to invest in learning that you can get into a lot of trouble,
because at the end of the day, if you're trying to tackle everything, you're just going to do everything a little bit good and incomplete. Whereas implementing project management skills for entrepreneurs can help them focus on the lowest hanging fruit and the right tasks at
that's exactly the direction that I think we should be leading Amanda, Amanda. I hope you are listening. I'm not sure where you are, but it sounds like this may be a good approach as far as low cost to entry to get into. And it leads to your expertise now, Trevor. Let Amanda note. So say she's going down that path.
So let's just keep this going. And you mentioned email. we already know in order to make things happen, you need to get people on your list. If she's trying to do this quickly, she doesn't have time for the organic growth that it takes.
How can she use ads to leverage and get a jump on things?
It's a tough one to a lot of people think that you can just go ahead and start running paid ads and immediately are going to see results. But what a lot of people and there's some truth to it, depending on what your offer is and what your product is.
If it's so bomb and it's so awesome. Obviously, you're going to have a lot more success with putting a dollar into it and making a dollar back. But at the same time, ads is an investment. And so if you're a single mom and you have a nine to five job, and you're trying to do something like this, I don't know what your, I don't know what your financial situation is if I'm in your situation, I'm probably not going to necessarily 100% start out in the paid ads realm.
What I'm probably going to do is I'm going to probably start building. Obviously, I'm gonna build my offer on the build, my website, and the way I'm going to start trying to collect emails is I'll put some incentives within my website. Hey, get 20% off when this launches or buy one, get one.
When this launches, all you have to do is just sign up for your email to get those exclusive offers. But that's a really good way to just organically start getting it, but then you have the question of how do I get people now to that page, but I, how do I get people to that webpage, a really good way you can do that to start really building your personal brand, through social media tools, such as like an Instagram and start building your social, building your personal brand and solidifying yourself in your niche in project management.
And eventually people will start looking at you as a. A thought leader or an expert in that field and that can organically and from a free perspective, once it's, once again, it's gonna be time, but from a free monetary perspective, it's gonna get people driving, coming to your website. I, as soon as I started building that, then I would start messing around a little bit more with paid ads.
And the paid ads would be, without diving, super, super deep. In a situation like this, it's all about how you build your funnel through paid advertising, which is okay. People don't know who the heck I am or what my service is or why it's even important to them.
So I'm going to build a very basic offer, which is, Hey, just sign up for my emails for more information, newsletters, et cetera. And then from there, as those people start to sign up, you can now. One start retargeting and then back down your funnel to purchase your products through Facebook. But now you have their emails that you can start sending them emails down your funnel as well.
So you can now you have a two-pronged approach here. You've got emails that you're sending to these people. You've got ads that you're pushing their way, and you're also a thought leader on Instagram that people can start looking at you from a content perspective as well, because they need to see you that the key for you is just how do I get in front of people as much as I can.
What's really awesome about LinkedIn is. The content people put out on LinkedIn is really crappy. And what I mean by that is it's just saturated. People are reposting articles from HubSpot or these other things.
And the internet is so big nowadays that anybody can go find that stuff. So if you can start connecting and communicating with people on LinkedIn from a very personal perspective, Hey, I've got 10 years of experience. This is what I've learned as I've worked in this space for 10 years. And as I've saved people this much time and that whatever.
LinkedIn's a great place because it seems big and it seems like there's a lot of competition, but I think it's a lot easier to stand out in the competition on a LinkedIn versus an Instagram. Instagram is very saturated. And there is a lot of really good talent out there.
There's a lot of good talent on LinkedIn, but there's not a lot of focal talent. And from what I've noticed.
Yeah. Now now I know spying on competitors. Ads are always a good option or a rule of thumb, you've mentioned about spying on ads.
Can you like quickly run through that?
Yeah, absolutely. Best way for you to go spy on what other people are doing from an ad's perspective. Is using just Facebook's free tool, it's called the Facebook ad library. So just go to Google search type in Facebook ad library. And you'll, there'll be a search bar it's put out by Facebook.
It is 100% free. You do not need to add your email. You need nothing. And all you do is just search for your competitor's account. And you click on it and it will show you every single act of ad that they're running by month. It will show you the copy that they're putting into it. If it's a video of what it looks like, you can literally see anything and everything.
So that's one really good way. The other thing that I like to do with my competition is I like to go sign up for everything and anything and everything regarding there. Products and services. So I go and I subscribe to their email list and I go, and I hop on their, Facebook and Instagram. I follow them because eventually what's going to start happening is I'm going to now start getting re-targeted.
So now I can start seeing okay, what actions that might taking that are getting them to them, retarget me to try to come down their funnel and purchase. And you can learn a lot from some of those things that your competition is doing.
So reverse engineering what your competition is doing to you.
Yeah. Really good spot to see what kind of content as well, are these guys using video? Is that cause if you find somebody who, is very successful and every ad they have is video, I'm going to mess around with imagery or static stuff.
I'm going to start just pushing video ads. Cause I'm guessing that they've probably done the testing and analysis because they're bigger than I am. So I'm gonna, I'm just gonna start doing video. So you can also skip a lot of steps, which is so important for somebody who's just getting into Facebook outs because you can lose a lot of money, like you you lose a lot of money when you test, but you also learn a lot.
So how do you like narrow that gap or how much you need to learn by taking from what other people have done successfully?
Oh yeah. Oh, you're so right about that. Now, Trevor, you have a full plate. You've got businesses going on. You're married with three kids and you love all things golf.
Now, how can somebody like Amanda, stay on task and get things done and still have time to enjoy the rest of her life.
This is in my opinion, this is the most important question you're going to ask me, I and the reason why I say that is because three years ago, I started a golf business with one of my really good friends, and it was direct to consumer business and
we just started it and it was a grind. The golf industry is a very personal industry. And so it's not that you can just put up ads and start selling, but you gotta work your way and you got to travel a lot. You got to see people, you got to. And I traveled a lot and I love golf.
And so I was so excited about it. Cause I was golfing the funnest golf courses. I was doing really fun things. I was with a really good friend of mine doing it. But I really noticed my marriage and my relationship with my kids deteriorating because of it. And I kept telling myself I'm doing this for them.
I'm doing this for them. I'm doing this for them. And I didn't, and I thought that was my pie in the skyway to succeed. And I realized about, 18 months or two years into it, that things had gotten to a point with my family. I had missed several birthdays for my kids.
I missed anniversaries. I had met, wasn't the type of person I wanted to be and I wasn't prioritizing my family because I had so much on my plate. And it wasn't until I just had a realization that I can have both. I just have to prioritize. I actually ended up leaving that business.
I'm still a silent partner there and I still work with them every now and then, but I'm not active at all in the day to day whatsoever. And it was because I had to make the right choice that it was my family or is this, and now because I made that choice with my family and how to prioritize them.
My life is actually better than what it was when I was running that, even though I thought I was having so much fun and I was doing exactly what I could have thought I could be doing. I'm not really working as much in the golf space. But I'm having so much more fun and I get to come home and spend time with my family and be there for them and not just spend, not be home, but actually be present with them too.
So really what it takes is it is a fallacy that entrepreneurs have to work. From sunup to sundown or have to wake up at 4:00 AM or have to stay stay awake till 3:00 AM. That is a fallacy, I think that certain people can do that depending on their circumstances, whether they have families or not.
But whether even if you don't have a family, like you have health. And that's extremely important to this success. At least a long-term success, you might be able to get a business picked up, quicker because you're putting in more hours and don't get me wrong.
There's still times where I stay up till 2:00 AM, or I wake up at 4:00 AM to get some stuff done, but I don't ever do that at the expense of my family, because I've now made a decision that they come first. And I've just found that whatever you want to believe in whatever higher power or energy you want to believe in that.
If you're putting the right things first, it will come back to you. And so that's just, for me, I hated who I was at that time, but I love who I've become since then. And I'm never, ever going to let that happen to me again. And I can always
Find another job or I can start another business or I can make money in a different way, but I can't ever make up lost time, I can't ever make up things said, those kind of those are the things that like
you can't replace memories.
No, you can't. And I kicked myself,
I missed three of my son's birthdays for three years that I did that. And when you think about it in the grand scheme of things, it's one day. But I beat myself up about that almost daily. When I think about it. If I think about it, I just think, man, what did I need to be gone at that time?
Could I have done something differently? And there's always going to be those times and it's going to happen. And I'm not shaming anybody who has to do that because sometimes you just, you have to do it. But I recognized that I didn't have to do that at that time.
No, Trevor, what routine. Are you using, so you don't have to do that.
What are you doing now?
So my routine is I am a morning person. Not necessarily by choice. I've just made myself a morning person because I found that I'm a lot more effective when I am. Not working late, but I'd rather go to sleep a little earlier and wake up earlier, so I usually am up at 5:00 AM.
And so I have a morning routine where I work for the first two hours. Of the day and, it is the most effective time of my entire day because my kids don't wake up until seven. My wife is asleep. My businesses are awake, so it's just, it's things that I am just doing. To catch up
And then my kids, get up at seven. I let my wife go work out. I get my kids ready, breakfast, do all that kind of stuff. And then when she's ready and she's worked out, then I go work out. And then we take my kids to school and then I just jumped in full fledge and I work, And as, as much as I can and, I worked through lunches but I, that's just an hour, I've decided, that I can, if I do things like that, then I can do things like what we're doing right now, that I can work on my personal and I can help other people with things that are most important to me.
Cause you know I really like helping other people without necessarily making money for it, and that's just a decision that I have made. And then as soon as five o'clock rolls around, I have this mentality kind of my motto in life is one more.
And what I mean by one more is it's not the person who stays it's not the person who stays in the office till seven o'clock every night or till midnight every night. Periodically here and there. It's the person who stays around for 10, 15 minutes more every day and just gets one more thing done.
So that's my mentality is how can I always, just, if I want to finish with this email, I'm actually not going to finish with this email. I'm going to do one more. So to me, the person who succeeds is the person who can add the one more mentality rather than the, I have to stay up for all ends of hours.
Periodically, if you can just consistently say, I always do one more. I think you get a lot more done and then as soon as I get that last thing done, I'm with my family, and there are times because I am a business owner, I get a phone call. But it's a conversation that I've preemptively had with my wife.
I never take phone calls during dinner. But if it's after dinner or before dinner, and I know that it's an important phone call, that's just something we've communicated that we understand. And I try, I do try to let the people know in my life that's not a common and consistent behavior,
so when you set your boundaries, people
that exactly yet. But so I set boundaries with clients, that, Hey, I'm always available, but I also have a family. And so I don't want you guys calling me after this time. And if obviously, things are gonna happen, but use that wisely. And if I have it's happened before I fired my highest paying client, I actually fired.
In June And it was for that reason, they just, they demanded so much hours that like their schedule just wasn't, it wasn't that they demanded any more than any other client, but they didn't have a schedule and they weren't organized. And I'm, the only way I can survive is if I'm organized, with what I have going on in my family.
And I cut those people out of my life, even though. I might want that money and they might need that money. I'll go find it somewhere else because I don't need that added stress.
Exactly. Oh my goodness. That's some good information now. All right, Amanda, in anyone else, who's tired of the crazy chaos.
That's an excellent tip from Trevor. This is one my most favorite parts of the show. And it's called the mentoring moments. Now, Trevor, I'm going to do this a little bit different because we're still talking to Amanda. So Trevor, please share some of your mentoring moments with us here.
Somebody share some wisdom with us. And give Amanda and anyone else who's looking to recession-proof, their income, just give us some butt-kicking advice. Let's just like in this thing up with bam. What can we give? Some karate kicks does it do whatever we can do.
Okay. My biggest advice and, anybody who follows me, they probably are so sick of hearing me but I'm never going to stop with this is you are in charge of yourself. There is in my opinion, there are no excuses, and I don't mean that. In a harsh way, but if I'm a firm believer, I love to have control over my life.
I had a really hard time playing team sports, growing up. Because I couldn't control what a lot of my team did, and I know that's not the best teamwork kind of mentality. Cause I do love working in teams, but I love being able to control everything that I do. So I have, I've made it a really big point to if I know that somebody else messed up and I'm impacted by it before I go.
Blaming and getting bugged by this other individual or this economy or whatever you want to blame things on. I think to myself what could I have been doing differently? So if I'm getting laid off or people are getting laid off, you know what I can't control COVID I can't control the pandemic.
I can't control politics. I can't control any of that, but you know what I can do as I can control me, starting my own business. I should have been thinking about that sooner, so I like to, try to take away the excuses and do extreme ownership. I own everything that happens, own that in your relationships.
The other thing that I like to tell people is, or how to execute, you can Excel and grow when you're just executing without any strategy, you cannot Excel and grow with strategy alone. If nobody's going to execute on that strategy, you can't do it.
So I'm a firm believer in building execution, muscle memory, and execute get started. Amanda, I'm talking to you right now. Don't let this just be a question and you hear this and you just make up an excuse not to start. Because no matter how busy your life is, you're in control of it.
I don't mean that in, a harsh way, it's probably coming off harsh, but I can't be harsh because I don't know you. What it is just own, you get started, like you're never, ever going to change anything. If you don't just get uncomfortable a little bit.
Get uncomfortable, put yourself out there. I've been for years wanting to build a personal brand on social media because I think I have, I think I have good information to share with people, but for the longest time, I kept thinking, what are my friends going to think? If they see me, what are my what are my employees going to think?
If they see me doing this thing on the side? And I just thought so much of what everyone else was thinking. And so finally, I just said, I'm just going to get started. I've wasted two years. Thinking about this and strategizing, but because I wasn't executing, I did nothing, so I just really tried to build an execution mindset on just, okay, how do I execute?
How do I help? Why learn how to execute? And then I'll think about learning how to strategize. So build your execution muscle memory and drop the excuses. If you can do that, you will succeed in everything you do. Not only that, but you'll know exactly why you don't succeed. And then you'll be able to take those failures and turn them into successes.
All right. All right. You did it. You want me, that was some headbanging advice for you, Amanda. So hopefully you are ready to get started in and you have nothing to hold you back. Okay. Now, Trevor. I love that you're a man of action, and I want to make sure that everybody knows that every Friday he and a good friend, Lucas O'Keeffe are on Instagram for 15 minutes and they have a marketing session and it's jam-packed with actionable takeaways.
So I just wanted to give you that quick little plug, but Trevor, let our audience know where you can be found.
Yeah. My biggest platform right now that I'm focusing on for me personally is Instagram. So go follow me at becoming digital Trevor. It's just those three words put together. You can also find me on LinkedIn.
Trevor Crump. Those are really my two platforms right now, but I love being on Instagram. That's where you're going to find the 15-minute marketing live. And that's where you're going to find a lot of tips and tricks on anything to do with e-commerce as well as just personal growth. Those are the things that I love talking about.
So marketing e-commerce personal growth, come find me at becoming digital Trevor.
Thank you so much, Trevor, for being on the show.
Thank you so much for having me Brentney.